'Breastaurants' Experiencing A Mini-Boom

I used to manage the kitchen at a local Breastaurant called "Busters".  Their gimmick was black miniskirts and all female waitstaff.  The money was good and I got to meet some pretty hot chix would have otherwise ignored my very existence.   For a college kid that is sometimes more important than making sure you had a regular meal.

Twin Peaks owner Randy DeWitt downplays all of that and insists that the appeal of the restaurant goes beyond the obvious. Hearty meals and a focus on making customers feel special, he says, are what really keeps them coming back.

"We believe in feeding the ego before feeding the stomach," he says. Or as the website of the mountain lodge-themed restaurant states, "Twin Peaks is about you, `cause you're the man!"

Twin Peaks is part of a booming niche in the beleaguered restaurant industry known as "breastaurants," or sports bars that feature scantily clad waitresses. These small chains operate in the tradition of Hooters, which pioneered the concept in the 1980s but has struggled in recent years to stay fresh.

Staying fresh is the hardest part of running a Breastaurant and the challenges often start with the staff based on an implied perception from the customers.  (read: unwelcome touchy feely)  Despite this the experience can be good when good etiquette is enforced so I hope the trend can stay alive.

Related Web URL: http://www.huffingtonpost.com/2012/06/25/breastaur...